I Believe

You can watch this blog post on video or read the transcript below….


Hi, I’m Francesca and I’m your Facebook Business Specialist.

I’m also the creator of thelikeffect™, a 10-step method to get your business integrated with Facebook. It’s fast, it’s easy and it’s successful. And I step you through the whole process from the very beginning, so even a total Social Media beginner can do this. But I guess you’re wondering what I’m all about? Or perhaps you’re still deciding whether you need Facebook in your business?

So let’s cut to the chase, I’m here to tell you that you definitely need Facebook in your business. Facebook has quite literally put the power of marketing back into the hands of businesses. Now businesses have never had access to this sort of free mass marketing before, so this is huge. It’s quite literally changed the that way we trade, the way that we interact with our customers. It’s very powerful and you can’t ignore it. You definitely need Facebook in your business; it’s a tool that you have to be using.

The great thing about Facebook is that it’s huge. Did you know that while you’re watching this video, there’s almost 1 billion active users right now on Facebook? If Facebook were a country it would be the third largest country in the world, only third to China and India, I mean, that’s mind blowing. Your business has to be there. So if Facebook is the new marketplace, you have to be there. If Facebook is where your customers and my customers are, your business has to be there. There’s simply no other platform on this planet with so many people congregated in one place.  1 Billion people! That’s almost 20% of the planet’s population that are active in Facebook, posting billions of messages, every day. That’s one phenomena that your business can not afford to ignore. It’s a slice of the market that your business really needs to have.

In fact, that online community is so strong, that 2012 is the year that the internet economy is going to take over, whether we like it or not. So what this means for businesses like yours and mine is that if all you have is a website, you risk being left behind in the nineties, so your business really has to have a Facebook page.  But the great thing is that it’s not too late to join today and I’m here to help. And I’m really excited to be sharing my 3 year journey with you. I’ve distilled all of my lessons into a 10-step method that I’ve applied to many businesses successfully, and it gets you from setup to flying in no time at all.

So what’s the bottom line? Social media essentially, at its core, is about connecting us all together. And Facebook for business is about sharing, connecting with your clients, engaging with them and developing a long term relationship with your customers within a business framework.

So what does this all mean?

I believe. That if you provide information that’s useful and interesting and truly relevant to your customers, they’ll keep coming back. But there’s a few things you need to do to make sure that your page is successful. And I don’t mean gimmicky things, salesy things. I mean being authentic and really focusing on the strengths of your business. And I can teach you what you need to do to make your page successful. And the best thing is, is that what I teach you will fit in with exactly what you’re doing right now for your business. There’s no PR firm, no fancy marketing plan. My 10-step method will have you managing your Facebook page in 10 minutes a day, successfully.

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So, what I’d really love to find out is what YOU think of the new online economy? So, come and join the conversation. Everyone’s welcome. All you need to do is “Like” our Facebook page which is on the right hand side of your screen, and post your opinion. I’ll see you there.






About Francesca

Francesca Esposito-Rose is CEO of SummerHills.com, a successful Australian Retreat. Also Digital Strategist, Business Mentor and Facebook Business Specialist. With extensive experience over many years in corporate and public management and private business ownership, a past life as a geek and too much internet experience to admit in public, she translates Facebook for Business into understandable language that others leave you wondering about. Francesca has a fresh and straight-talking style in both writing and management, getting the job done, quickly, efficiently and successfully.

10 Responses to “I Believe”

  1. Marco Trogstad March 27, 2012 9:45 am #

    Man is born to dream, to be enlightened, to connect and to be fulfilled. Managers are too. How does your company respond to feedback?

    Marco Trogstad

    • Francesca March 30, 2012 8:53 am #

      Thanks for dropping by my blog Marco. In terms of a business responding to feedback, I believe transparency is the key. I’d love for you to click “Like” on my Facebook Page http://www.facebook.com/TheLikeEffect so that we can connect and have a conversation there. Look forward to connecting with you xx


  2. Cierra Dirlam March 27, 2012 11:10 pm #

    Thanks for all the info, your blog is extremely helpful.

    Cierra Dirlam

  3. Tommye Kneisel April 11, 2012 5:59 am #

    Thank you for the good writeup. It was fun. Looks good! By the way, how could we communicate?

    Tommye Kneisal

  4. Elerick April 25, 2012 3:37 am #

    Thank you for the information. It was useful and timely. I learned something today and that makes it a good day.


  5. Petka April 25, 2012 2:30 pm #

    I do believe all of the concepts you’ve presented on your post. They’re really convincing and will certainly work. Thank you for the post.


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  7. Toney Mullan May 2, 2012 8:06 am #

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    Toney Mullan

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